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As of October 20, 2026, Dollar General is cheaper. You'd pay about 11% less for the same groceries at Dollar General than at Star Market.
Dollar General wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 47¢ price difference by a standard 20-item grocery trip.
Biggest saving at Dollar GeneralMountain Dew Soda Bottles$6.50 vs $10.99 at Star Market — save $4.49
Biggest saving at Star MarketPERDUE Breaded Fully Cooked No Antibiotics Ever Chicken Breast Tenders Sealed Bag - 29 Oz$5.99 vs $10.50 at Dollar General — save $4.51
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Dollar General and Star Market.
| Product | Dollar General | Star Market |
|---|---|---|
| Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough | $3.65 | $2.99 |
| Kraft Singles American Cheese Slices 16 Count | $3.95 | $5.49 |
| Gatorade Thirst Quencher Orange Sports Drink Bottle | $1.85 | $2.49 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.75 | $1.00 |
| Celsius Energy Drink Sparkling Orange 12 Fl Oz | $2.50 | $2.00 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.50 | $4.29 |
| Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries | $4.35 | $4.49 |
| Pop-Tarts Frosted Strawberry Toaster Pastries | $4.35 | $4.49 |
| Ritz Fresh Stacks The Original Crackers 11.8 Oz | $4.25 | $3.99 |
| Nissin Ramen Noodle Soup, Hot & Spicy, Chicken | $1.40 | $1.00 |
| Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces | $3.25 | $3.99 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $3.95 | $4.49 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $4.00 | $3.99 |
| Gorton's Beer Battered Fish Fillets 10 Count | $8.95 | $10.99 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.20 | $1.69 |
| Total | $51.90 | $57.38 |
Dollar General is $5.48 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Dollar General | Star Market | CheaperGap |
|---|---|---|---|
| Pantry176 items | $3.06 | $3.63 | Dollar General · 16% |
| Dairy52 items | $3.27 | $3.84 | Dollar General · 15% |
| Frozen47 items | $5.14 | $6.04 | Dollar General · 15% |
| Meat66 items | $3.69 | $4.22 | Dollar General · 13% |
| Beverages603 items | $4.33 | $4.88 | Dollar General · 11% |
| Ready meals243 items | $3.67 | $4.09 | Dollar General · 10% |
| Snacks551 items | $3.65 | $4.00 | Dollar General · 9% |
| Bakery89 items | $3.41 | $3.71 | Dollar General · 8% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Dollar General | Star Market | CheaperGap |
|---|---|---|---|
| Under $3728 items | $2.06 | $2.22 | Dollar General · 7% |
| $3 to $101,070 items | $4.77 | $5.44 | Dollar General · 12% |
| Over $1036 items | $11.84 | $12.74 | Dollar General · 7% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Dollar General | Star Market | CheaperGap |
|---|---|---|---|
 Score A162 items | $3.29 | $3.83 | Dollar General · 14% |
 Score AB239 items | $3.68 | $4.12 | Dollar General · 11% |
 Score B668 items | $3.62 | $4.06 | Dollar General · 11% |
 Score C765 items | $4.19 | $4.68 | Dollar General · 10% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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