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H-E-B vs Dollar General

As of October 20, 2026, H-E-B is cheaper. You'd pay about 8% less for the same groceries at H-E-B than at Dollar General.

H-E-B vs Dollar General at a glance

  • H-E-B is cheaper in all 8 aisles we compared.
  • On the healthiest products (ingredient score A or AB), H-E-B is 7% cheaper.
  • The same 15-product basket costs $45.35 at H-E-B and $51.90 at Dollar General.

H-E-B vs Dollar General: 1,729 products compared

  • H-E-B: cheaper on 1,315 items — overall winner on average price
  • Dollar General: beats H-E-B on 394 items — but loses overall
  • Same price: 20 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at H-E-B

  • Average prices: $3.36 at H-E-B vs $3.66 at Dollar General
  • Basket savings: save about $6.00 on a 20-item basket at H-E-B (30¢ less per item)

Calculated by multiplying the average 30¢ price difference by a standard 20-item grocery trip.

How far apart H-E-B and Dollar General prices are

  • Within 10%: 1,030 items
  • 10% to 25% apart: 570 items
  • More than 25% apart: 109 items
  • Typical gap: 7.5% per item, where the prices differ
  • Schweppes Ginger Ale 12 Ounces

    Biggest saving at H-E-BSchweppes Ginger Ale 12 Ounces$5.97 vs $8.75 at Dollar General — save $2.78

  • Ricos Premium Cheddar Cheese Sauce 15 Ounces

    Biggest saving at Dollar GeneralRicos Premium Cheddar Cheese Sauce 15 Ounces$1.57 vs $2.98 at H-E-B — save $1.41

The same basket at H-E-B and Dollar General

The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and Dollar General.

ProductH-E-BDollar General
Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough$2.97$3.65
Kraft Singles American Cheese Slices 16 Count$3.86$3.95
Gatorade Thirst Quencher Orange Sports Drink Bottle$1.78$1.85
Jiffy Corn Muffin Mix 8.5 Oz$0.50$0.75
Celsius Energy Drink Sparkling Orange 12 Fl Oz$1.97$2.50
Country Crock Original Vegetable Oil Spread 15 Ounces$3.43$3.50
Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries$3.77$4.35
Pop-Tarts Frosted Strawberry Toaster Pastries$3.77$4.35
Ritz Fresh Stacks The Original Crackers 11.8 Oz$3.98$4.25
Nissin Ramen Noodle Soup, Hot & Spicy, Chicken$1.36$1.40
Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces$2.97$3.25
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.97$3.95
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$2.96$4.00
Gorton's Beer Battered Fish Fillets 10 Count$7.94$8.95
Star Kist Tuna, In Water, Chunk Light 5 Oz$1.12$1.20
Total$45.35$51.90

H-E-B is $6.55 cheaper on this basket.

H-E-B vs Dollar General prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleH-E-BDollar GeneralCheaperGap
Beverages463 items$3.79$4.26H-E-B · 11%
Frozen47 items$4.63$5.19H-E-B · 11%
Ready meals273 items$2.81$3.17H-E-B · 11%
Dairy33 items$2.81$3.13H-E-B · 10%
Meat66 items$3.10$3.38H-E-B · 8%
Pantry235 items$2.78$2.95H-E-B · 6%
Snacks493 items$3.40$3.59H-E-B · 5%
Bakery90 items$3.09$3.16H-E-B · 2%

H-E-B vs Dollar General on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelH-E-BDollar GeneralCheaperGap
Under $3892 items$2.00$2.10H-E-B · 5%
$3 to $10819 items$4.60$5.11H-E-B · 10%

Healthier groceries: H-E-B vs Dollar General

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreH-E-BDollar GeneralCheaperGap
Score A162 items$2.95$3.20H-E-B · 8%
Score AB243 items$3.13$3.33H-E-B · 6%
Score B654 items$3.30$3.55H-E-B · 7%
Score C670 items$3.59$3.99H-E-B · 10%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where H-E-B and Dollar General rank on price

  • H-E-B: #2 of 49 stores. Cheaper than 47 of the 48 stores it's compared with, prices about 14% below theirs on average.
  • Dollar General: #3 of 49 stores. Cheaper than 40 of the 45 stores it's compared with, prices about 9% below theirs on average.

Cheaper than H-E-B

Cheaper than Dollar General

Prices are periodic snapshots and may differ from your local store.

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