Cub vs Target

Cub vs Target at a glance

• It's not a clean sweep: Cub is still cheaper on pantry (5% less).
• For items over $10, Cub is the cheaper store (16% less on average).
• On the healthiest products (ingredient score A or AB), Target is 2% cheaper.
• The same 15-product basket costs $51.55 at Target and $58.63 at Cub.

How far apart Cub and Target prices are

• Within 10%: 1,339 items
• 10% to 25% apart: 2,219 items
• More than 25% apart: 1,106 items
• Typical gap: 15.6% per item, where the prices differ

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  Biggest saving at CubPremier Protein Cafe Latte 30g High Protein Shakes - 4 pk$12.39 vs $23.99 at Target — save $11.60

• 

  Biggest saving at TargetEnsure Vanilla 16g High Protein Nutrition Shakes - 24 pk$36.99 vs $49.99 at Cub — save $13.00

The same basket at Cub and Target

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Cub and Target.

Target is $7.08 cheaper on this basket.

Cub vs Target prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Cub vs Target on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Cub vs Target

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Cub	Target	CheaperGap
Score A813 items	$5.60	$5.52	Target · 1%
Score AB1,276 items	$5.89	$5.76	Target · 2%
Score B1,510 items	$5.71	$5.38	Target · 6%
Score C1,443 items	$6.20	$5.81	Target · 6%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.