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Target vs Wegmans

As of October 20, 2026, Wegmans is cheaper. You'd pay about 6% less for the same groceries at Wegmans than at Target.

Target vs Wegmans at a glance

  • For items under $3, Target is the cheaper store (4% less on average).
  • The same 15-product basket costs $51.55 at Target and $55.45 at Wegmans.
  • Wegmans is cheaper in all 9 aisles we compared.
  • On the healthiest products (ingredient score A or AB), Wegmans is 10% cheaper.

Target vs Wegmans: 4,720 products compared

  • Wegmans: cheaper on 1,427 items — overall winner on average price
  • Target: beats Wegmans on 2,437 items — but loses overall
  • Same price: 856 items

Wegmans wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at Wegmans

  • Average prices: $5.76 at Wegmans vs $6.12 at Target
  • Basket savings: save about $7.20 on a 20-item basket at Wegmans (36¢ less per item)

Calculated by multiplying the average 36¢ price difference by a standard 20-item grocery trip.

How far apart Target and Wegmans prices are

  • Within 10%: 2,432 items
  • 10% to 25% apart: 1,160 items
  • More than 25% apart: 272 items
  • Typical gap: 7.4% per item, where the prices differ
  • Lenny & Larry's Cookie-Fied Chocolate Chip Cookie Dough Big Bars

    Biggest saving at TargetLenny & Larry's Cookie-Fied Chocolate Chip Cookie Dough Big Bars$20.99 vs $29.99 at Wegmans — save $9.00

  • Welch's Fruit Punch Flavored/Orange Pineapple Flavored/Grape Flavored Juice Drink

    Biggest saving at WegmansWelch's Fruit Punch Flavored/Orange Pineapple Flavored/Grape Flavored Juice Drink$14.99 vs $29.49 at Target — save $14.50

The same basket at Target and Wegmans

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Target and Wegmans.

ProductTargetWegmans
Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough$3.29$3.49
Kraft Singles American Cheese Slices 16 Count$3.99$4.39
Gatorade Thirst Quencher Orange Sports Drink Bottle$1.89$2.19
Jiffy Corn Muffin Mix 8.5 Oz$0.79$0.79
Celsius Energy Drink Sparkling Orange 12 Fl Oz$2.69$2.49
Country Crock Original Vegetable Oil Spread 15 Ounces$3.69$3.99
Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries$3.99$4.29
Pop-Tarts Frosted Strawberry Toaster Pastries$3.99$4.29
Ritz Fresh Stacks The Original Crackers 11.8 Oz$3.99$4.09
Nissin Ramen Noodle Soup, Hot & Spicy, Chicken$1.69$1.69
Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces$2.99$3.49
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$3.19$3.29
Hormel Original Pepperoni 6 Oz$3.69$4.99
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$3.19$3.49
Gorton's Beer Battered Fish Fillets 10 Count$8.49$8.49
Total$51.55$55.45

Target is $3.90 cheaper on this basket — the opposite of the overall result, which averages every matched product.

Target vs Wegmans prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleTargetWegmansCheaperGap
Baby food198 items$4.66$3.94Wegmans · 16%
Pantry890 items$5.78$4.99Wegmans · 14%
Ready meals809 items$5.42$4.84Wegmans · 11%
Dairy154 items$5.48$4.94Wegmans · 10%
Bakery166 items$5.22$4.88Wegmans · 7%
Beverages858 items$7.44$7.33Wegmans · 2%
Frozen233 items$5.89$5.84Wegmans · 1%
Snacks1,179 items$6.15$6.09Wegmans · 1%
Meat203 items$7.13$7.11Same

Target vs Wegmans on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelTargetWegmansCheaperGap
Under $3900 items$2.28$2.38Target · 4%
$3 to $103,319 items$5.37$5.53Target · 3%
Over $10501 items$17.95$13.34Wegmans · 26%

Healthier groceries: Target vs Wegmans

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreTargetWegmansCheaperGap
Score A805 items$6.49$5.40Wegmans · 17%
Score AB1,286 items$5.94$5.60Wegmans · 6%
Score B1,419 items$5.99$5.92Wegmans · 1%
Score C1,210 items$6.20$5.97Wegmans · 4%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where Target and Wegmans rank on price

  • Wegmans: #7 of 49 stores. Cheaper than 42 of the 48 stores it's compared with, prices about 6% below theirs on average.
  • Target: #18 of 49 stores. Cheaper than 33 of the 48 stores it's compared with, prices about 3% below theirs on average.

Cheaper than Wegmans

Cheaper than Target

Prices are periodic snapshots and may differ from your local store.

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