Shaw's vs Target

Shaw's vs Target at a glance

• It's not a clean sweep: Shaw's is cheaper in 2 of 8 aisles, led by pantry (5% less).
• On the healthiest products (ingredient score A or AB), Shaw's is 1% cheaper.
• For items over $10, Shaw's is the cheaper store (18% less on average).
• The same 15-product basket costs $51.55 at Target and $59.38 at Shaw's.

How far apart Shaw's and Target prices are

• Within 10%: 1,605 items
• 10% to 25% apart: 2,606 items
• More than 25% apart: 831 items
• Typical gap: 14.1% per item, where the prices differ

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  Biggest saving at Shaw'sCelsius Hydration Strwbry Wtrmln - 14 ct$12.99 vs $18.99 at Target — save $6.00

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  Biggest saving at TargetLa Tourangelle Oil Avocado - 16.9 Fl. Oz.$11.99 vs $19.99 at Shaw's — save $8.00

The same basket at Shaw's and Target

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Shaw's and Target.

Target is $7.83 cheaper on this basket.

Shaw's vs Target prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Shaw's vs Target on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Shaw's vs Target

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Shaw's	Target	CheaperGap
Score A804 items	$5.70	$5.91	Shaw's · 4%
Score AB1,390 items	$5.89	$5.83	Target · 1%
Score B1,719 items	$5.79	$5.71	Target · 1%
Score C1,589 items	$6.26	$5.90	Target · 6%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.