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As of October 20, 2026, Jay C is cheaper. You'd pay about 3% less for the same groceries at Jay C than at King Soopers.
Jay C wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 16¢ price difference by a standard 20-item grocery trip.
Biggest saving at King SoopersChoice Beef Chuck Roast$19.92 vs $28.47 at Jay C — save $8.55
Biggest saving at Jay CPrivate Selection Farm Raised Norwegian Atlantic Salmon Traditional Pre-Sliced Cold Smoked$21.99 vs $28.99 at King Soopers — save $7.00
The 15 products carried by the most stores we track — no more than two from any aisle — priced at King Soopers and Jay C.
| Product | King Soopers | Jay C |
|---|---|---|
| Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough | $2.99 | $2.99 |
| Kraft Singles American Cheese Slices 16 Count | $4.29 | $4.29 |
| Gatorade Thirst Quencher Orange Sports Drink Bottle | $1.67 | $1.99 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.79 | $0.64 |
| Celsius Energy Drink Sparkling Orange 12 Fl Oz | $2.00 | $1.99 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.69 | $3.49 |
| Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries | $4.29 | $4.29 |
| Pop-Tarts Frosted Strawberry Toaster Pastries | $4.29 | $4.29 |
| Ritz Fresh Stacks The Original Crackers 11.8 Oz | $4.29 | $4.29 |
| Nissin Ramen Noodle Soup, Hot & Spicy, Chicken | $1.69 | $1.29 |
| Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces | $3.39 | $3.29 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $2.99 | $2.99 |
| Hormel Original Pepperoni 6 Oz | $4.99 | $4.99 |
| Gorton's Beer Battered Fish Fillets 10 Count | $8.99 | $8.99 |
| Birds Eye Broccoli Florets 10.8 Oz | $2.29 | $1.67 |
| Total | $52.64 | $51.48 |
Jay C is $1.16 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | King Soopers | Jay C | CheaperGap |
|---|---|---|---|
| Pantry1,913 items | $4.00 | $3.81 | Jay C · 5% |
| Bakery664 items | $5.79 | $5.57 | Jay C · 4% |
| Snacks1,520 items | $5.45 | $5.26 | Jay C · 4% |
| Baby food299 items | $8.57 | $8.31 | Jay C · 3% |
| Dairy900 items | $4.39 | $4.28 | Jay C · 3% |
| Fresh produce271 items | $3.67 | $3.77 | King Soopers · 3% |
| Ready meals1,244 items | $5.02 | $4.88 | Jay C · 3% |
| Meat772 items | $7.46 | $7.24 | Jay C · 3% |
| Beverages2,160 items | $7.29 | $7.16 | Jay C · 2% |
| Frozen297 items | $5.24 | $5.11 | Jay C · 2% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | King Soopers | Jay C | CheaperGap |
|---|---|---|---|
| Under $32,940 items | $2.13 | $2.09 | Jay C · 2% |
| $3 to $106,127 items | $5.59 | $5.39 | Jay C · 4% |
| Over $101,007 items | $16.20 | $15.92 | Jay C · 2% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | King Soopers | Jay C | CheaperGap |
|---|---|---|---|
 Score A1,974 items | $4.83 | $4.67 | Jay C · 3% |
 Score AB2,187 items | $5.05 | $4.86 | Jay C · 4% |
 Score B2,791 items | $5.37 | $5.21 | Jay C · 3% |
 Score C3,122 items | $6.81 | $6.67 | Jay C · 2% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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