Fred Meyer vs Target

Fred Meyer vs Target at a glance

• It's not a clean sweep: Fred Meyer is cheaper in 2 of 9 aisles, led by pantry (2% less).
• For items over $10, Fred Meyer is the cheaper store (8% less on average).
• On the healthiest products (ingredient score A or AB), Target is 3% cheaper.
• The same 15-product basket costs $51.55 at Target and $56.04 at Fred Meyer.

How far apart Fred Meyer and Target prices are

• Within 10%: 1,555 items
• 10% to 25% apart: 1,530 items
• More than 25% apart: 411 items
• Typical gap: 11.1% per item, where the prices differ

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  Biggest saving at Fred MeyerQuest Keto Friendly Chocolate Chip 15g Protein Soft & Chewy Cookie - 4 ct$11.29 vs $19.29 at Target — save $8.00

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  Biggest saving at TargetWOODFORD RESERVE BOURBON CHERRIES 13.5 OZ$19.99 vs $27.49 at Fred Meyer — save $7.50

The same basket at Fred Meyer and Target

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Fred Meyer and Target.

Target is $4.49 cheaper on this basket.

Fred Meyer vs Target prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Fred Meyer vs Target on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Fred Meyer vs Target

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Fred Meyer	Target	CheaperGap
Score A682 items	$5.36	$5.32	Target · 1%
Score AB1,014 items	$5.70	$5.48	Target · 4%
Score B1,125 items	$5.61	$5.53	Target · 1%
Score C1,130 items	$6.73	$6.45	Target · 4%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.