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Fred Meyer vs Kroger

As of October 20, 2026, Kroger is barely cheaper. You'd pay about 1% less for the same groceries at Kroger than at Fred Meyer.

Fred Meyer vs Kroger at a glance

  • It's not a clean sweep: Fred Meyer is still cheaper on baby food (1% less).
  • The same 15-product basket costs $56.04 at Fred Meyer and $57.14 at Kroger.
  • On the healthiest products (ingredient score A or AB), Kroger is 2% cheaper.

Fred Meyer vs Kroger: 11,757 products compared

  • Kroger: cheaper on 2,816 items — overall winner on average price
  • Fred Meyer: beats Kroger on 1,890 items — but loses overall
  • Same price: 7,051 items

Kroger wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at Kroger

  • Average prices: $5.78 at Kroger vs $5.86 at Fred Meyer
  • Basket savings: save about $1.60 on a 20-item basket at Kroger (8¢ less per item)

Calculated by multiplying the average 8¢ price difference by a standard 20-item grocery trip.

How far apart Fred Meyer and Kroger prices are

  • Within 10%: 2,967 items
  • 10% to 25% apart: 1,431 items
  • More than 25% apart: 308 items
  • Typical gap: 7.5% per item, where the prices differ
  • Dunkin' Mint Chip Flavored Ground Coffee, 11 oz

    Biggest saving at Fred MeyerDunkin' Mint Chip Flavored Ground Coffee, 11 oz$7.99 vs $13.99 at Kroger — save $6.00

  • Kroger 73% Lean 100% Pure Beef Quarter Pound Burgers BIG Deal!

    Biggest saving at KrogerKroger 73% Lean 100% Pure Beef Quarter Pound Burgers BIG Deal!$15.00 vs $29.00 at Fred Meyer — save $14.00

The same basket at Fred Meyer and Kroger

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Fred Meyer and Kroger.

ProductFred MeyerKroger
Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough$2.99$2.99
Kraft Singles American Cheese Slices 16 Count$4.19$4.29
Gatorade Thirst Quencher Orange Sports Drink Bottle$1.67$1.67
Jiffy Corn Muffin Mix 8.5 Oz$0.79$0.79
Celsius Energy Drink Sparkling Orange 12 Fl Oz$2.00$2.00
Country Crock Original Vegetable Oil Spread 15 Ounces$3.39$3.59
Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries$4.19$4.29
Pop-Tarts Frosted Strawberry Toaster Pastries$4.19$4.29
Ritz Fresh Stacks The Original Crackers 11.8 Oz$4.29$4.49
Nissin Ramen Noodle Soup, Hot & Spicy, Chicken$1.69$1.69
Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces$3.29$3.29
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.99$3.49
Hormel Original Pepperoni 6 Oz$4.99$4.99
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$3.39$3.29
Gorton's Beer Battered Fish Fillets 10 Count$11.99$11.99
Total$56.04$57.14

Fred Meyer is $1.10 cheaper on this basket — the opposite of the overall result, which averages every matched product.

Fred Meyer vs Kroger prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleFred MeyerKrogerCheaperGap
Fresh produce318 items$3.89$3.65Kroger · 6%
Dairy1,103 items$4.96$4.77Kroger · 4%
Meat1,000 items$7.93$7.72Kroger · 3%
Pantry2,197 items$4.47$4.38Kroger · 2%
Baby food333 items$9.17$9.22Fred Meyer · 1%
Bakery665 items$6.34$6.27Kroger · 1%
Beverages2,573 items$7.06$7.02Kroger · 1%
Ready meals1,425 items$5.07$5.01Kroger · 1%
Snacks1,691 items$5.48$5.44Kroger · 1%
Frozen399 items$5.28$5.30Same

Fred Meyer vs Kroger on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelFred MeyerKrogerCheaperGap
Under $33,054 items$2.13$2.12Same
$3 to $107,462 items$5.65$5.56Kroger · 2%
Over $101,241 items$16.33$16.10Kroger · 1%

Healthier groceries: Fred Meyer vs Kroger

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreFred MeyerKrogerCheaperGap
Score A2,417 items$5.20$5.06Kroger · 3%
Score AB2,735 items$5.37$5.28Kroger · 2%
Score B3,158 items$5.56$5.50Kroger · 1%
Score C3,446 items$6.99$6.93Kroger · 1%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where Fred Meyer and Kroger rank on price

  • Kroger: #13 of 49 stores. Cheaper than 31 of the 48 stores it's compared with, prices about 4% below theirs on average.
  • Fred Meyer: #20 of 49 stores. Cheaper than 27 of the 48 stores it's compared with, prices about 3% below theirs on average.

Cheaper than Kroger

Cheaper than Fred Meyer

Prices are periodic snapshots and may differ from your local store.

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