Target vs Walmart

Target vs Walmart at a glance

• It's not a clean sweep: Walmart is cheaper in 4 of 8 aisles, led by frozen (5% less).
• For items under $3, Walmart is the cheaper store (5% less on average).
• The same 15-product basket costs $50.12 at Walmart and $52.65 at Target.
• On the healthiest products (ingredient score A or AB), Target is 4% cheaper.

How far apart Target and Walmart prices are

• Within 10%: 1,292 items
• 10% to 25% apart: 367 items
• More than 25% apart: 278 items
• Typical gap: 6.4% per item, where the prices differ

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  Biggest saving at TargetVictor Allen's Coffee Variety Pack 120 Count Single Serve Coffee Pods for Keurig K Cup Brewers$54.59 vs $81.99 at Walmart — save $27.40

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  Biggest saving at WalmartBrooklyn Bean Roastery Roasted Coffee Beans Vanilla Skyline Arabica Ground Coffee Light Roast 12 oz 6 Pack$45.95 vs $59.70 at Target — save $13.75

The same basket at Target and Walmart

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Target and Walmart.

Walmart is $2.53 cheaper on this basket — the opposite of the overall result, which averages every matched product.

Target vs Walmart prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Target vs Walmart on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Target vs Walmart

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Target	Walmart	CheaperGap
Score A226 items	$11.31	$12.02	Target · 6%
Score AB460 items	$6.35	$6.49	Target · 2%
Score B622 items	$6.49	$6.93	Target · 6%
Score C672 items	$8.42	$8.62	Target · 2%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.