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As of October 20, 2026, Kroger and Gerbes are about the same. You'd pay roughly the same for the same groceries at either.
Kroger wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 2¢ price difference by a standard 20-item grocery trip.
Biggest saving at KrogerDunkin' Vanilla Flavored K-Cup Coffee Pods$23.99 vs $29.99 at Gerbes — save $6.00
Biggest saving at GerbesPick 3 Combo Meal Cold - ea$24.55 vs $34.41 at Kroger — save $9.86
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Kroger and Gerbes.
| Product | Kroger | Gerbes |
|---|---|---|
| Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough | $2.99 | $2.99 |
| Kraft Singles American Cheese Slices 16 Count | $4.29 | $4.29 |
| Gatorade Thirst Quencher Orange Sports Drink Bottle | $1.67 | $1.67 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.79 | $0.79 |
| Celsius Energy Drink Sparkling Orange 12 Fl Oz | $2.00 | $2.00 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.59 | $3.49 |
| Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries | $4.29 | $4.29 |
| Pop-Tarts Frosted Strawberry Toaster Pastries | $4.29 | $4.29 |
| Ritz Fresh Stacks The Original Crackers 11.8 Oz | $4.49 | $4.29 |
| Nissin Ramen Noodle Soup, Hot & Spicy, Chicken | $1.69 | $1.89 |
| Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces | $3.29 | $3.29 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $3.49 | $2.99 |
| Hormel Original Pepperoni 6 Oz | $4.99 | $4.99 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $3.29 | $3.49 |
| Gorton's Beer Battered Fish Fillets 10 Count | $11.99 | $11.99 |
| Total | $57.14 | $56.74 |
Gerbes is $0.40 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Kroger | Gerbes | CheaperGap |
|---|---|---|---|
| Fresh produce277 items | $3.50 | $3.71 | Kroger · 6% |
| Baby food296 items | $9.70 | $9.65 | Gerbes · 1% |
| Dairy1,175 items | $4.47 | $4.50 | Kroger · 1% |
| Frozen389 items | $5.29 | $5.34 | Kroger · 1% |
| Pantry2,245 items | $4.21 | $4.25 | Kroger · 1% |
| Bakery630 items | $6.10 | $6.09 | Same |
| Beverages2,511 items | $6.90 | $6.92 | Same |
| Ready meals1,421 items | $4.99 | $5.00 | Same |
| Meat962 items | $7.64 | $7.65 | Same |
| Snacks1,613 items | $5.46 | $5.44 | Same |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Kroger | Gerbes | CheaperGap |
|---|---|---|---|
| Under $33,182 items | $2.10 | $2.12 | Kroger · 1% |
| $3 to $107,254 items | $5.54 | $5.57 | Kroger · 1% |
| Over $101,128 items | $16.34 | $16.32 | Same |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Kroger | Gerbes | CheaperGap |
|---|---|---|---|
 Score A2,358 items | $4.92 | $4.97 | Kroger · 1% |
 Score AB2,606 items | $5.09 | $5.09 | Same |
 Score B3,135 items | $5.29 | $5.30 | Same |
 Score C3,464 items | $6.88 | $6.90 | Same |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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