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H-E-B vs Smart & Final

As of October 20, 2026, H-E-B is cheaper. You'd pay about 15% less for the same groceries at H-E-B than at Smart & Final.

H-E-B vs Smart & Final at a glance

  • H-E-B is cheaper in all 9 aisles we compared.
  • On the healthiest products (ingredient score A or AB), H-E-B is 13% cheaper.
  • The same 15-product basket costs $48.69 at H-E-B and $53.05 at Smart & Final.

H-E-B vs Smart & Final: 4,136 products compared

  • H-E-B: cheaper on 3,614 items — overall winner on average price
  • Smart & Final: beats H-E-B on 518 items — but loses overall
  • Same price: 4 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at H-E-B

  • Average prices: $4.64 at H-E-B vs $5.46 at Smart & Final
  • Basket savings: save about $16.40 on a 20-item basket at H-E-B (82¢ less per item)

Calculated by multiplying the average 82¢ price difference by a standard 20-item grocery trip.

How far apart H-E-B and Smart & Final prices are

  • Within 10%: 1,491 items
  • 10% to 25% apart: 1,951 items
  • More than 25% apart: 690 items
  • Typical gap: 13% per item, where the prices differ
  • Oreo Premium Ice Cream Cake 46 Ounces

    Biggest saving at H-E-BOreo Premium Ice Cream Cake 46 Ounces$18.68 vs $25.99 at Smart & Final — save $7.31

  • Essentia Ionized Alkaline Water - 12 pk

    Biggest saving at Smart & FinalEssentia Ionized Alkaline Water - 12 pk$18.79 vs $25.98 at H-E-B — save $7.19

The same basket at H-E-B and Smart & Final

The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and Smart & Final.

ProductH-E-BSmart & Final
Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough$2.97$3.69
Kraft Singles American Cheese Slices 16 Count$3.86$4.29
Gatorade Thirst Quencher Orange Sports Drink Bottle$1.78$1.99
Jiffy Corn Muffin Mix 8.5 Oz$0.50$0.79
Celsius Energy Drink Sparkling Orange 12 Fl Oz$1.97$2.49
Country Crock Original Vegetable Oil Spread 15 Ounces$3.43$3.99
Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries$3.77$3.99
Pop-Tarts Frosted Strawberry Toaster Pastries$3.77$3.99
Ritz Fresh Stacks The Original Crackers 11.8 Oz$3.98$4.49
Nissin Ramen Noodle Soup, Hot & Spicy, Chicken$1.36$1.29
Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces$2.97$2.59
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.97$4.49
Hormel Original Pepperoni 6 Oz$4.46$4.99
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$2.96$2.99
Gorton's Beer Battered Fish Fillets 10 Count$7.94$6.99
Total$48.69$53.05

H-E-B is $4.36 cheaper on this basket.

H-E-B vs Smart & Final prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleH-E-BSmart & FinalCheaperGap
Beverages629 items$5.11$6.84H-E-B · 25%
Frozen212 items$4.89$5.90H-E-B · 17%
Meat174 items$5.58$6.53H-E-B · 15%
Pantry1,134 items$4.12$4.77H-E-B · 14%
Bakery170 items$4.46$5.15H-E-B · 13%
Ready meals730 items$4.24$4.80H-E-B · 12%
Snacks701 items$5.16$5.85H-E-B · 12%
Dairy265 items$4.66$5.25H-E-B · 11%
Baby food93 items$4.85$4.93H-E-B · 2%

H-E-B vs Smart & Final on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelH-E-BSmart & FinalCheaperGap
Under $31,146 items$2.02$2.31H-E-B · 13%
$3 to $102,715 items$4.89$5.67H-E-B · 14%
Over $10275 items$13.06$16.54H-E-B · 21%

Healthier groceries: H-E-B vs Smart & Final

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreH-E-BSmart & FinalCheaperGap
Score A678 items$4.63$5.23H-E-B · 11%
Score AB935 items$4.69$5.44H-E-B · 14%
Score B1,274 items$4.66$5.42H-E-B · 14%
Score C1,249 items$4.58$5.65H-E-B · 19%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where H-E-B and Smart & Final rank on price

  • H-E-B: #2 of 49 stores. Cheaper than 47 of the 48 stores it's compared with, prices about 14% below theirs on average.
  • Smart & Final: #29 of 49 stores. Cheaper than 20 of the 48 stores it's compared with, prices about 1% above theirs on average.

Cheaper than H-E-B

Cheaper than Smart & Final

Prices are periodic snapshots and may differ from your local store.

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