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Food 4 Less vs Pay Less

As of October 20, 2026, Pay Less is cheaper. You'd pay about 3% less for the same groceries at Pay Less than at Food 4 Less.

Food 4 Less vs Pay Less at a glance

  • It's not a clean sweep: Food 4 Less is still cheaper on fresh produce (3% less).
  • On the healthiest products (ingredient score A or AB), Pay Less is 2% cheaper.
  • The same 15-product basket costs $50.49 at Pay Less and $56.03 at Food 4 Less.

Food 4 Less vs Pay Less: 6,784 products compared

  • Pay Less: cheaper on 3,184 items — overall winner on average price
  • Food 4 Less: beats Pay Less on 1,678 items — but loses overall
  • Same price: 1,922 items

Pay Less wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at Pay Less

  • Average prices: $4.80 at Pay Less vs $4.92 at Food 4 Less
  • Basket savings: save about $2.40 on a 20-item basket at Pay Less (12¢ less per item)

Calculated by multiplying the average 12¢ price difference by a standard 20-item grocery trip.

How far apart Food 4 Less and Pay Less prices are

  • Within 10%: 2,371 items
  • 10% to 25% apart: 1,999 items
  • More than 25% apart: 492 items
  • Typical gap: 10% per item, where the prices differ
  • Goya Thai White Jasmine Rice

    Biggest saving at Food 4 LessGoya Thai White Jasmine Rice$7.99 vs $13.19 at Pay Less — save $5.20

  • Kroger 100% Pure Beef Quarter Pound Burgers BIG Deal!

    Biggest saving at Pay LessKroger 100% Pure Beef Quarter Pound Burgers BIG Deal!$25.00 vs $34.00 at Food 4 Less — save $9.00

The same basket at Food 4 Less and Pay Less

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Food 4 Less and Pay Less.

ProductFood 4 LessPay Less
Pillsbury Original Crescent Rolls Refrigerated Canned Pastry Dough$3.39$2.99
Kraft Singles American Cheese Slices 16 Count$3.49$3.99
Gatorade Thirst Quencher Orange Sports Drink Bottle$1.99$1.67
Jiffy Corn Muffin Mix 8.5 Oz$0.75$0.75
Celsius Energy Drink Sparkling Orange 12 Fl Oz$2.00$1.99
Country Crock Original Vegetable Oil Spread 15 Ounces$3.49$3.49
Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries$4.29$3.99
Pop-Tarts Frosted Strawberry Toaster Pastries$4.29$3.99
Ritz Fresh Stacks The Original Crackers 11.8 Oz$3.99$3.99
Nissin Ramen Noodle Soup, Hot & Spicy, Chicken$1.79$1.39
Jimmy Dean Bacon Egg & Cheese Breakfast Bowl 7 Ounces$3.59$3.19
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.50$2.99
Hormel Original Pepperoni 6 Oz$4.99$4.69
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$3.49$3.09
Gorton's Beer Battered Fish Fillets 10 Count$11.99$8.29
Total$56.03$50.49

Pay Less is $5.54 cheaper on this basket.

Food 4 Less vs Pay Less prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleFood 4 LessPay LessCheaperGap
Frozen263 items$4.68$4.32Pay Less · 8%
Meat414 items$6.56$6.28Pay Less · 4%
Beverages1,426 items$6.00$5.79Pay Less · 3%
Fresh produce188 items$3.30$3.39Food 4 Less · 3%
Ready meals931 items$4.51$4.39Pay Less · 3%
Dairy695 items$4.14$4.05Pay Less · 2%
Pantry1,390 items$3.79$3.73Pay Less · 2%
Baby food205 items$8.81$8.71Pay Less · 1%
Bakery365 items$5.27$5.22Pay Less · 1%
Snacks877 items$4.61$4.56Pay Less · 1%

Food 4 Less vs Pay Less on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelFood 4 LessPay LessCheaperGap
Under $32,319 items$2.05$2.01Pay Less · 2%
$3 to $103,998 items$5.29$5.15Pay Less · 3%
Over $10467 items$16.11$15.60Pay Less · 3%

Healthier groceries: Food 4 Less vs Pay Less

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreFood 4 LessPay LessCheaperGap
Score A1,347 items$4.27$4.22Pay Less · 1%
Score AB1,396 items$4.43$4.30Pay Less · 3%
Score B1,955 items$4.68$4.58Pay Less · 2%
Score C2,086 items$5.91$5.72Pay Less · 3%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where Food 4 Less and Pay Less rank on price

  • Pay Less: #4 of 49 stores. Cheaper than 45 of the 48 stores it's compared with, prices about 8% below theirs on average.
  • Food 4 Less: #9 of 49 stores. Cheaper than 37 of the 47 stores it's compared with, prices about 6% below theirs on average.

Cheaper than Pay Less

Cheaper than Food 4 Less

Prices are periodic snapshots and may differ from your local store.

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